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Of angels and baby goats September 14, 2012

Posted by philangelus in The Wrong Enemy, writing.

Last week I saw an author make an offer: for every copy of his book that got pre-ordered, he would donate a dollar to Heifer.org, and his publisher would match it.  And given that mantra that “Bad poets borrow; great poets steal” (take from that what you will) I will gladly steal this writer’s promotional tactic.

The Wrong Enemy now has a preorder page on my publisher’s website. It’s available in Kindle format as well as epub (the format used by Nook, Kobo, iBooks) and also PDF and HTML formats for those who read ebooks on their computers. There won’t be a print edition until the ebook sells really well.

The book’s release date is 9/28, so two weeks from now. During pre-order, the book is discounted 20%, so it’s only $4.76.

I can see the preorder numbers, so I’ll make this offer:

For every copy pre-ordered, I’ll donate a dollar to Heifer International. 

Heifer International is a global nonprofit organization founded in 1944 with the goal of ending hunger and poverty in a sustainable fashion. What they do? They show up, give poor families a means of earning income, and train them in how to use it. Supposedly their most successful gift is a pair of goats, from whom a family might get as much as a gallon of milk a day, increasing their protein intake and giving them a source of income (from selling extra milk and cheese.) The gift of livestock is sustainable (goats are very good at making more goats, for example) and within three years, the recipient is able to donate an identical gift to another family in the community, thus spreading the benefit.

Let’s go for it: let’s buy them a goat! Or two. Or a dozen.

In short, if you think you’re probably going to get the book eventually, I’d really like to ask you to pick it up in the pre-order phase. The publisher is offering the discount, and I’m offering the dollar toward a goat (or a flock of goats — that would not bother me if several thousand people pre-ordered the book, trust me) and then you get to read about Tabris, the only guardian angel to have broken Heaven’s one written law.

Thank you, and happy reading!

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1. Normandie Ward Fischer - September 14, 2012

I did it, Jane. Would you put my dollar in for a llama? Mama always gave rabbits, goats, and llamas–either in whole or half–to us for Christmas once we started making donations the gift of choice instead of things no one needed.

philangelus - September 14, 2012

Nnnnnngh….now you have the llama song going through my head!

If it turns out we can afford a llama, then for your sake, we’ll buy a llama.

seschoen - September 14, 2012

This is why I only read blogs when the kids are at school.

philangelus - September 14, 2012

My kids saw it and played it a thousand times. :-(

Have you seen the Avengers version? ‘Venger ‘Venger Hulk.

2. Normandie Ward Fischer - September 14, 2012

I also posted your link on both my timeline and my author page on Facebook. Who knows. Maybe someone will buy it just to help save the hungry!

philangelus - September 14, 2012

Thanks! If they really want to save the hungry, of course, they can donate the entire $4.76 to Heifer.org. ;-)

3. Around the Web: Authors Giving Back, Recycling for Heifer, and More | Heifer Blog - September 16, 2012

[...] Jan Lebak liked this idea so much that she decided to make her own offer: Preorder her book, The Wrong Enemy (release date is 9/28), and she will donate $1 to Heifer International as [...]

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